Lash Therapy Australia has announced its official launch into Costco Canada, marking a significant expansion of the brand's international presence. This partnership enables Canadian consumers to access the brand's acclaimed Lash & Brow Serum through select Costco Canada locations and online, demonstrating the global appetite for premium beauty products that are both cruelty-free and scientifically validated. The collaboration with Costco, a trusted North American retailer, underscores Lash Therapy Australia's commitment to making high-quality beauty care accessible to a broader audience.
Emma Spiliopoulos, co-founder of Lash Therapy Australia, expressed enthusiasm about the expansion, emphasizing the shared values between the brand and Costco in delivering clean, effective beauty solutions to consumers. The brand has cultivated a loyal customer base worldwide through its dedication to clean, effective formulas that consistently deliver visible results. This success is evidenced by millions of units sold and numerous 5-star reviews, establishing new standards in the lash and brow care industry.
Spiliopoulos reflected on the brand's evolution from addressing personal frustrations with harsh beauty products to becoming a global name in clean beauty. The Canadian expansion forms part of Lash Therapy Australia's comprehensive international strategy, which includes prominent activations in the United States such as editorial and influencer events in New York City and appearances during Coachella. These initiatives have further solidified the brand's reputation among beauty influencers and digital creators.
This strategic expansion not only represents a major milestone for Lash Therapy Australia but also mirrors the beauty industry's broader transition toward ethical, results-oriented products. The brand's growth pattern offers a model for how beauty companies can achieve global success by maintaining clean, cruelty-free formulations while developing strategic retail partnerships. The availability of these products through Costco Canada's extensive retail network makes premium beauty care more accessible to Canadian consumers who value both efficacy and ethical production standards.
