CRVA Marks 50th Anniversary with Nationwide Care Camps Fundraising Initiative

The Canadian Recreational Vehicle Association (CRVA) is commemorating five decades of industry leadership with an innovative charitable initiative focused on supporting children battling cancer. Founded in 1975, the organization has chosen to mark its 50th anniversary by partnering with Care Camps, demonstrating CRVA's ongoing commitment to community impact beyond its core industry functions. This partnership represents a significant evolution in how industry associations can leverage milestone celebrations for broader social benefit.

General Coach Canada, a longtime CRVA member, has donated a 2025 25' Citation Reward Travel Trailer that will serve as the centerpiece of a nationwide fundraising campaign. The RV will feature a custom design wrap and include a QR code directing potential donors to support Care Camps through https://carecamps.org, with 100% of proceeds benefiting the charity dedicated to providing outdoor camp experiences for children with cancer. This approach combines traditional fundraising methods with modern digital accessibility, creating multiple pathways for public participation.

The fundraising initiative will launch at the Toronto Spring Camping and RV Show from February 27 to March 2, 2025, where the specially wrapped RV will be unveiled and raffle tickets will first become available to the public. Following the initial showcase, the trailer will embark on an extensive cross-country journey, appearing at various festivals and events throughout the year to maximize exposure and fundraising potential. This mobile campaign strategy ensures that communities across Canada have opportunities to engage with the initiative regardless of their location.

CRVA's broader milestone celebration includes several commemorative activities beyond the charitable component, such as a special 50th-anniversary logo, historical retrospectives recognizing key industry figures, and advocacy campaigns reinforcing the organization's commitment to industry standards and safety. Roger Faulkner, President of General Coach Canada, emphasized CRVA's vital role in strengthening the Canadian RV industry through decades of consistent leadership and support. Shane Devenish, CRVA's President, noted that the anniversary provides an opportunity to celebrate past achievements while honoring those who have contributed to the association's sustained success.

The Care Camps partnership exemplifies CRVA's dedication to social responsibility, with Gwynn Sullivan, Executive Director of Care Camps Foundation, expressing appreciation for the opportunity to provide children with cancer meaningful experiences through specialized outdoor camps at https://carecamps.org. As CRVA looks toward its next 50 years, the organization maintains its commitment to promoting the RV lifestyle, supporting industry growth, and creating positive community impacts across Canada through initiatives that extend beyond traditional industry boundaries.